AARP Alternative, Alliance for Retirement Prosperity, to Launch Wednesday

In a press release Monday, the Alliance for Retirement Prosperity announced that it would be announcing the “Conservative Alternative to AARP” on September 15th.

“The Alliance offers seniors and boomers a greater choice of products and services, bigger discounts and lower prices than AARP; plus a conservative political philosophy and agenda that will go head to head with AARP’s liberalism in Washington, DC.”– Alliance for Retirement Prosperity Association president Lawrence A. Hunter

Washington, D.C.—The Alliance for Retirement Prosperity Association (WeTheAlliance.com) today announced that it will officially launch on September 15, providing seniors and Baby Boomers nationwide, “a true conservative alternative to AARP’s leftwing agenda.”

According to Alliance president, Dr. Lawrence Hunter, “The Alliance will offer seniors more discounts on a wider range of higher quality products and services, along with lower prices and superior customer service than its competitor AARP.”

“Plus,” Hunter added, “the Alliance also will provide a powerful and effective alternative for seniors and Boomers across the country who are sick and tired of watching AARP spend their hard-earned money on its hard-left agenda.”

The Alliance, a for-profit membership association, intends to segment the market by targeting politically moderate-to-conservative consumers who have become disaffected with AARP. But the new association also plans to appeal to the 80 percent of Americans in the 50+ market place who are not currently affiliated with AARP.

In a recent Wall Street Journal op-ed, Hunter criticized AARP’s endorsement of President Obama’s healthcare makeover, calling it a “betrayal of their members.” Wrote Hunter, “ObamaCare guts Medicare with drastic reductions in doctor and hospital reimbursements that will create havoc and chaos in health care for seniors.”

The Hunter op-ed continued, “The president’s concept of spreading the wealth includes sacking the Medicare system, on which America’s seniors have come to rely for medical care, in favor of others the president’s progressive vision deems more worthy. The president’s pledge that ‘If you like your health plan, you will be able to keep it’ clearly does not apply to America’s seniors.”

Hunter was even more critical of AARP in a New York Daily News commentary taking the controversial group to task for, “selling out seniors in a crass effort to feather its own corporate nest by supporting the draconian cuts to Medicare in order to stimulate demand for its lucrative Medigap supplemental insurance polices that pick up where Medicare leaves off.”